I read a testimonial recently that got me thinking about customer service. The customer was sharing that they were very upset—because the company’s service was so good. So good, in fact, that it was raising his expectations of service from other companies. Imagine that! The testimonial closed with a promise that if the company was [...]
Posts Tagged ‘customer survey’
How do you get repeat customers-Part 2: Hold the customer service bar up high.
Posted in General, tagged Brand Packaging, CL&D Digital, custom packaging, customer survey, digital experts, digital package printing on May 12, 2011 | Leave a Comment »
How do you get repeat customers-Part 1: Just call them.
Posted in Digital Printing, General, tagged Brand Packaging, CL&D Digital, custom packaging, customer survey, digital experts, digital package printing, digital printing cost, digital printing value, digital solutions, packaging concepting, sample packaging on April 28, 2011 | Leave a Comment »
I recently read a column from a well-know national publication that gives advice from small business owners to others—it’s in a Q&A format. Because the vast majority of our customers are repeat ones, the question “What is the most effective way to turn existing customers into repeat customers?” really popped out at me. I know [...]
How do you choose which way to go? Listen to your customers.
Posted in General, tagged Brand Packaging, CL&D Digital, custom packaging, customer survey, digital experts, digital package printing, digital solutions, packaging concepting on December 2, 2010 | Leave a Comment »
I recently read a great article on successful CEOs and their “make-it-or-break-it” moments growing their businesses. One CEO said he could have grown even faster but chose to focus on a singular market (residential). It’s a focus the company maintains today, and it works for them because they know that side of the business inside-out, [...]
The survey says: Just do it.
Posted in Systems/Processes, tagged CL&D Digital, customer survey on March 26, 2010 | Leave a Comment »
Do you formerly survey your customers, and consistently? Like anything else marketing-related, if you aren’t doing it, and doing it in a timely manner, and following up on it, there’s little ROI. Fortunately, even with all the “ands,” electronic or online surveys squash all the “buts” of why you don’t do regular surveying of your [...]
