Before we get into the BETTER part of digital printing, here’s more to support the “cheaper” argument. Digital presses are used for short runs, typically from 1 to 80,000, and digital is the ideal printing process for manufacturers who need full production run quality for their package and label sales samples, prototypes and comps. Because [...]
Archive for March, 2011
Faster, Cheaper, Better—How CL&D Digital Does Packaging (Part II)
Posted in Digital Printing, General, tagged Brand Packaging, CL&D Digital, custom packaging, digital experts, digital package printing, digital printing cost, digital printing value, digital solutions, packaging concepting, packaging technology, sample packaging on March 31, 2011 | Leave a Comment »
Faster, Cheaper, Better—A Book that Sums Up How CL&D Digital Does Packaging (Part I)
Posted in Digital Printing, General, tagged Brand Packaging, CL&D Digital, custom packaging, digital experts, digital package printing, digital printing cost, digital printing value, digital solutions, packaging technology, sample packaging on March 16, 2011 | Leave a Comment »
I ran across this business book on how companies can cut inefficient processes and replace them with more solid ones. It’s called Faster, Cheaper, Better: The 9 Levers for Transforming How Work Gets Done (by Hammer & Hershman for Crown Business). It’s a selling point here at CL&D Digital, and it’s worth reminding customers about [...]
More advanced packaging technology—to add more WOW to your presentation.
Posted in Client News, Systems/Processes, Trends, tagged Brand Packaging, CL&D Digital, custom packaging, digital experts, digital package printing, digital printing value, digital solutions, packaging technology, sample packaging, trends in product packaging on March 3, 2011 | Leave a Comment »
We’ve been talking a lot in my blog and email blasts about harnessing the power of technology in packaging to promote your brand. One example is augmented reality (AR), which is one of the hot new media that CPG companies are using to interact and connect with their customers. It’s a new technology that connects [...]